Raising regional profile for insurance broker
Coverage
- 51 national press cuttings
- 48 local press cuttings
- Insurance Times Awards finalist
- Leicestershire Business Awards Business of the Year contender
To raise B&R’s profile and attract new business in the East Midlands, hopwood public relations has generated substantial positive coverage in the regional business media that reaches their target audience, including Midlands Business Insider and the Leicester Mercury.
To build Brokerbility into a national force in the insurance market, hopwood PR generated coverage in national insurance media, including Post and Insurance Times, attracting other regional brokers nationwide to join the group.
We successfully stimulated and managed media interest around the merger of B&R with Hawthorne Parkes and a subsequent high profile management buyout.
More recently, we've attracted front page coverage in the business section of the Leicester Mercury for the launch of the client’s new headquarters.
We facilitated Brett and Randall’s entry into the Leicestershire Business Awards where they are shortlisted for the Investing in Leicestershire category and have a chance of winning the overall Business of the Year title.
We have established Brett and Randall’s social media status across Twitter, Facebook, and Linked In with a regularly updated blog at the centre of operations. The project has driven visitors to the website and boosted the company’s search engine rankings.
