Generating national PR for designer publisher
hopwood PR manages a national consumer and trade media relations campaign, featuring Dyson's award-winning ranges and partnerships with well-known brands, including Interflora, David Austin Roses, Paula Pryke and Chelsea Physic Garden.
We provide copywriting services for the client’s catalogues, newsletters and web pages. We manage the Dyson e newsletter, which circulates to retail clients and prospects and features latest offers, events and news.
We are building Dyson’s social media platform to communicate to a growing audience of consumers and retailers. The programme has significantly increased visitors to Dyson’s web site www.dysondesigncards.com.
Dyson attends a series of high profile trade shows across the UK every year, including Spring Fair and Progressive Greetings Live. We make sure we maximise exposure for the client around these events.
Dyson features regularly in top-selling national sector magazines such as Progressive Greetings and Greetings Today as well as national lifestyle publications, and in regional media in and around the Leicester area and East Midlands.
