Flexible, affordable and professional PR support for young businesses and small organisations.
An exciting new service from hopwood, one of the UK’s brightest public relations consultancies.
PR Package 1: Taster – £390
Sceptical about PR? Here’s a one-off PR taster package that is an effective, great value way of showing how PR can work for you.
- PR consultation to discuss the PR aims and objectives for your business
- Write and distribute one press release to a bespoke media list
- Media liaison and sell-in
- Track coverage and evaluate success
PR Package 2: Three-month consultancy trial – £1495
If you’re not yet ready to commit to an ongoing PR programme, try our three-month PR Trial Package?
- PR consultation to discuss the PR aims and objectives for your business and agree tactics and evaluation methods
- Creation of PR plan
- Media training for key person(nel) in business
- Bespoke media list creation
- Create and distribute three press releases
- Media liaison and sell-in
- Secure comment, feature, expert interview or opinion piece in relevant media (in addition to news coverage generated by press releases)
- Track coverage and evaluate success
- Monthly meeting to assess progress and identify forthcoming opportunities
- Recommendations for continuing the programme
PR Package 3: Set up your own in house PR – £1295
For when you want to set up to run PR in house yourself or using your own staff:
- PR consultation to discuss the PR aims and objectives for your business
- Identification of key audiences and creation of bespoke media list
- Creation of bespoke PR plan
- PR and media training for you or your people so you can implement the plan
Pick and Mix
- PR consultation – Discuss the PR aims and objectives for your business and advise on future activity
- Creation of PR plan
- Bespoke media list creation
- Writing and distribution of press release
- Creation of e-newsletter
- Creation of hardcopy newsletters and direct mailings
- Introduction to social media
- PR training
- Media cuttings and analysis
- Provision of press office function to field media enquiries
- Generation of proactive opportunities for features, comment or opinion in key media
Terms and Conditions
Minimum fee of £600 for first project. Deposit payment may be required in advance for new clients subject to the standard terms and conditions of Duncan Hopwood Limited. www.hopwood.co.uk/terms.doc
