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The Arecibo Message

Seven PR lessons from the greatest communication never made

By Duncan Hopwood MCIPR

“Pray that there’s intelligent life somewhere up in space…” – Monty Python’s Meaning of Life

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The art of conversation: Is it really that simple?

I went to a really interesting CIPR seminar on social media and pr. The two key speakers, Adam Sefton and Paul O’Donoghue enjoyed an ongoing debate about content versus conversation which really got me thinking. I fully intended to write my first blog post about this but some new client wins and first blog nerves got in the way… More

Some Less Obvious Benefits of PR

PR is a powerful staff motivator. Build up what Vicky Franklin calls “a pyramid of communication lines within the client company” and successful media campaigns have a morale-boosting effect on the entire staff. This could be something as simple as posting cuttings on a bulletin board. More

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