So here they are, the world’s favourite quotes about the public relations profession as compiled in our online survey of communications professionals.
We used our social media network, including Twitter, to ask PR executives worldwide for their favourite quotes about PR, from which we selected the winning list.
They’re thought provoking, challenging (to both clients and practitioners) and sometimes very funny.
In reverse order, here are the top three:
In third place: “If I was down to my last dollar, I’d spend it on public relations.” – Bill Gates
In second place: “It isn’t what they say about you, it’s what they whisper.” – Errol Flynn
And hopwood’s favourite PR quote of all time: “Some are born great, some achieve greatness, and some hire PROs.” – Daniel J Boorstin
Worthy mentions go to:
“The caterpillar does all the work but the butterfly gets all the publicity.” – George Carlin
“Effective communication is 20% what you know and 80% how you feel about what you know.” – Anon
“Truth Well Told” – HK McCann