Category: Blog

Managing image is tricky. 

People view organisations from their own points of view, and organisations who want to be seen a certain way frequently fail to ‘walk the talk’. Look at the passionate public resentment towards banks, and how incapable of meaningful change those organisations appear to be.

Trade shows can be tiring, but there are ways to ensure that you are doing the best you can with the time you’ve got.

Ever been in another country or even just a different city and found the news in the local paper unfathomable (and not just because it’s in a language you don’t speak)? It’s probably because you don’t know the backstory.

Newspaper journalism is a trade in decline, and it looks terminal. Figures from big publishers reveal a plummeting decline in the advertising revenues on which newspaper businesses traditionally depend.