Category: Blog

Categories
Blog

How to win. The secrets of an Olympic legend.

As told to me (and a room full of other people) by Steve Cram, and if you’re asking yourself who he is, read on and be prepared to be amazed.

Continue reading “How to win. The secrets of an Olympic legend.”
Categories
Blog

Ten ways to make the most of your day exhibiting at a trade show

Trade shows can be tiring, but there are ways to ensure that you are doing the best you can with the time you’ve got.

Continue reading “Ten ways to make the most of your day exhibiting at a trade show”
Categories
Blog

Spinning inside your mind

TV presenter and cycling journalist Rebecca Charlton was on twitter last week looking for top tips for surviving multi-stage rides, and while I was replying it started me thinking about managing complex PR projects.

Continue reading “Spinning inside your mind”
Categories
Blog

What’s the backstory?

Ever been in another country or even just a different city and found the news in the local paper unfathomable (and not just because it’s in a language you don’t speak)? It’s probably because you don’t know the backstory.

Continue reading “What’s the backstory?”
Categories
Blog

Are Newspapers Doomed?

Newspaper journalism is a trade in decline, and it looks terminal. Figures from big publishers reveal a plummeting decline in the advertising revenues on which newspaper businesses traditionally depend.

Continue reading “Are Newspapers Doomed?”