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How to win. The secrets of an Olympic legend.

As told to me (and a room full of other people) by Steve Cram, and if you’re asking yourself who he is, read on and be prepared to be amazed.

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Ten ways to make the most of your day exhibiting at a trade show

Trade shows can be tiring, but there are ways to ensure that you are doing the best you can with the time you’ve got.

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Spinning inside your mind

TV presenter and cycling journalist Rebecca Charlton was on twitter last week looking for top tips for surviving multi-stage rides, and while I was replying it started me thinking about managing complex PR projects.

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What’s the backstory?

Ever been in another country or even just a different city and found the news in the local paper unfathomable (and not just because it’s in a language you don’t speak)? It’s probably because you don’t know the backstory.

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Are Newspapers Doomed?

Newspaper journalism is a trade in decline, and it looks terminal. Figures from big publishers reveal a plummeting decline in the advertising revenues on which newspaper businesses traditionally depend.